The SWOT Analysis

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 The SWOT Analysis 


  • Strength:
Our strength lies in the fact that we have a wide range of products that can meet the needs of a wide range of customers. We have state of the art facility and equipment that has positioned us to meet the demand of products even if the demand tripled over night or if we had a massive order to meet and emergency delivery deadline.

  • weaknesses 

The fact that we are setting up a bakery business in a city with other bakeries might likely pose a challenge for us in breaking into the already saturated bakery business in kuala lumpur. In essence our chosen location might be our weakness.

  • Opportunities:

The opportunities available to us are unlimited. Loads of people consume breads, cakes and snacks on a daily basis, and all what we are going to do to push our products to them is already perfected.
  • Threat:

The threat that is likely going to confront us is the fact that we are competing with already established bakeries in kuala lumpur and also there are other entrepreneurs who are likely going to launch similar businesses within the same location we plan to launch out from. Of course, we for see that they will compete with us in winning over the available market. Another threat that we may likely be faced with is the area of government policies.
Berrah Marouane (1629399).

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